Jose Hawilla: Creating a Revolution in Brazilian Sports Marketing Sector

Jose Hawilla is a leading entrepreneur in the Brazilian sports marketing sector who made a revolution in the area after spending almost a decade in the journalistic career. The Sao Paulo-based businessman is best known as the owner of Traffic, a leading sports marketing company in Brazil. Jose Hawilla often says that he faced mistrust when he explained how everyone could churn money from football during the initial days. Interestingly, he grew as one of the prominent businessmen in Brazil, and currently, he owns Rede Globo affiliates and Rede Bom Dia, a premier newspaper network in Sao Paulo.

Interestingly, Rede Bom Dia owns a number of newspapers including Bom Dia Bauru, Bom Dia Jundiaí, Good Morning Catanduva, Good Morning Fernandópolis, Good Morning Rio Preto, and Good Morning Marília. In October 2009, Hawilla also purchased Diário de São Paulo, a newspaper which was established in 1884 as Diário Popular but rebranded as Diário de São Paulo in 2001. While coming to his initial days, he worked as a television and radio reporter for the initial ten years. However, after attending a category strike in 1979, he was fired from São Paulo of Rede Globo. For more details visit LinkedIn to see more.

Jose Hawilla considered this as an opportunity to start his own venture. He collaborated with three other partners and purchased Traffic and began advertising at bus stops. Within no time, he could start selling publicity boards in football stadiums. Traffic grew consistently and even brokered the sponsorship contract of Nike with the national football team of Brazil. Currently, it has the trade rights of World Cup Qualifiers and Copa America. In September 2013, he announced the sales of Diário de S. Paulo, a newspaper of the group, and the Good Day Communications Network’s titles to Cereja Comunicação Digital.

Jose Hawilla is an iconic personality in Brazil who made success in journalism and entrepreneurship. He often interacts with young entrepreneurs and journalists to help them to make success in their respective careers. Apart from sports marketing, Hawilla is also into the area of video productions and shows. He encourages young talents by saying that they should believe and put a lot of efforts and hard work to make things happen in their life. You can watch on YouTube to see more.

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Frontera Fund Helps DACA

There is much uncertainty in the United States today about a host of issues, but one issue that hits close to home for many undocumented youth is the Deferred Action for Childhood Arrivals policy that has been the topic of much debate in recent months. Established by President Obama in 2012, the Deferred Action for Childhood Arrivals program (or DACA for shot) allows undocumented youth who were brought to the country as young children, the opportunity to stay in the United States and work without fear of deportation. Recipients must meet the requirements of the program and must renew their deferred status every two years.


The current White House administration has taken steps towards rescinding the program, amid threats from conservative states Attorneys General, such as Ken Paxton from Texas, that they will begin to take legal action if the administration does not move on this issue.


Should DACA be rescinded, hundreds of thousands of undocumented youth could face expulsion from the only home they’ve ever known. One of the prerequisites of the program is the recipient must have been brought to the United States before the age of 16. For the majority of the recipients, the United States is the place where they grew up, where they have built their lives and gone to school, and most importantly, the place they call home.


During the inaugural years of the program, an overwhelming majority of recipients were either working, enrolled in school or doing both. DACA recipients are contributing positively to society by furthering their education, earning higher wages and paying taxes. Their effect on the economy has been favorable.


While recipients are facing an uncertain future, the Lacey and Larkin Frontera Fund provides resources to aide the fight in creating a permanent solution for DACA recipients, the DREAM Act. Utilizing settlement proceeds from their suit against Maricopa County after being illegally detained at the hands of then county Sherif Joe Arpaio, Michael Lacey and Jim Larkin have shown great support for human rights causes and the protection of the First Amendment. The Frontera Fund helps support organizations fighting for DACA recipients such as the American Civil Liberties Union of Arizona, the Arizona DREAM Act Coalition and the American Immigration Council.


In the years since DACA was created, undocumented youth who received deferred status have shown that they are Americans, that they love this country as their own, and they will fight to be recognized as legal citizens.

Betsy DeVos’s Beliefs on the Education System

Betsy DeVos was appointed as the Secretary of Education earlier this year, paving the way for changes within the entire department now under control of the Republican party.


Transgender Rights Reversed

Education secretary Betsy Devos has a brief meeting with the Education Department’s representative of gay and transgender employees to warn them in advance of President Trump’s impending actions to repeal the federal restroom policy for transgender students set in place under the Obama administration.


During the meeting, she an aide assured the representative that Ms. DeVos tried to prevent the reversal from happening, although she gave no public sign of her opposition. DeVos joined Trump in announcing the new policy, followed by an announcement on Thursday to the Conservative Political Action Conference that the guidelines were a prime example of what she stated as an example of the ‘Obama Administration’s overreach’.


DeVos’ Political Background

Individuals who had the opportunity to interact and observe Ms. DeVos over the years during her time as a leading advocate of charter schools and school vouchers, as well as a Michigan Republican Party chairwoman (96-00) and major donor to the Republican party, have warned others that she will be a rather submissive team player for the Education System.


In her home state, she maintained the reputation of a relentlessly determined individual that was effective in achieving her goals while utilizing her family’s fortune. She instilled fear in opposing individuals in order to pass legislation and unseat lawmakers who stood against her. Mike Cox, a former state attorney general, explained that she did so, not only because she is a billionaire but because she is very determined to achieve goals once she develops them. DeVos used her wealth to punish those in opposition while also rewarding individuals who stood beside her in support.


Critics and admirers expect DeVos to build ties within the Education Department and get her way, regardless of the fact that she has no experience inside government and minimal history with the president.


Background Influencing DeVos’s View on Funding

Over the years, DeVos and her husband have contributed hundreds of thousands of dollars to Potter’s House, a K-12 Christian school five miles outside of Grand Rapids. Given DeVos’s cultural ties to the Netherlands and her hometown’s ethnics, it is no surprise to many that she believes public schools do no deserve equal public funding. In the late 1800s, there was a great debate over what public education should look like.


Several Liberal politicians believed secular public schools as opposed to religious schools, which they believed did not deserve equal public funding. Critics see a clear violation of the commitment to separate church and state, while others view it as a basis for equal treatment.


Given the push to utilize public funding within the private education system, as well as the quick tackle of transgender rights, it is difficult to tell if there is a true separation of public and church or if the entire system is moving toward combining the two once and for all. Learn more: